Press Release

FOR IMMEDIATE RELEASE: 

HygenX Elements Announces Rebranding to Haiku Beauty

Tarpon Springs, FL – HygenX Elements, a natural and organic beauty brand, is proud to announce its rebranding to Haiku Beauty, effective December 1, 2024.

After 3 years of providing high-quality, natural, and organic beauty products, HygenX Elements has decided to undergo a transformation to better reflect its brand values and mission. The new name, Haiku Beauty, is inspired by the Japanese concept of haiku, which represents simplicity, elegance, and harmony with nature.

"We are thrilled to introduce Haiku Beauty, a name that embodies our commitment to natural, organic, and sustainable beauty practices," said Shivonne Urbano,  Founder of Haiku Beauty. "Our brand has always been dedicated to providing effective, eco-friendly products that promote healthy, glowing skin. Our new name reflects this mission and our vision for a more sustainable beauty industry."

The rebranding will not affect the quality or formulation of Haiku Beauty's products, which will continue to be made with natural, organic, and sustainable ingredients. The brand's website, social media handles, and packaging will be updated to reflect the new name and branding.

For more information about Haiku Beauty, please visit haikubeauty.store.


About Haiku Beauty:

Haiku Beauty is a natural and organic beauty brand dedicated to providing effective, eco-friendly products that promote healthy, glowing skin. Our products are made with natural, organic, and sustainable ingredients and are free from harsh chemicals, artificial fragrances, and dyes.

Media Contact:

Shivonne Urbano
Hello@haikubeauty.store
(727) 877-0905

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FREQUENTLY - ASKED - QUESTIONS

WHAT SKIN TYPES ARE HAIKU BEAUTY PRODUCTS SUITABLE FOR?

Haiku Beauty products are formulated to be effective for all skin types, including sensitive skin. Each product page includes detailed information on which skin types and concerns the product is best suited for.

ARE YOUR PRODUCTS CRUELTY-FREE AND VEGAN?

Yes! All Haiku Beauty products are 100% cruelty-free. We never test on animals, and our suppliers follow the same commitment. Additionally, many of our products are vegan—just check the product description for details.

WHAT INGREDIENTS DO YOU AVOID IN YOUR PRODUCTS?

We avoid using harmful chemicals like parabens, sulfates, phthalates, synthetic fragrances, and artificial dyes. Haiku is committed to clean beauty, so we use natural and non-toxic ingredients that are safe and effective for your skin.

HOW DO I KNOW WHICH PRODUCT IS RIGHT FOR ME?

We offer a wide range of products for various skin types and concerns. You can browse our product categories based on your needs—whether it’s hydration, brightening, anti-aging, or soothing. If you need personalized advice, feel free to contact us, and our skincare experts will help guide you.

DO YOU OFFER ANY DISCOUNTS OR PROMOTIONS?

We love treating our customers! Keep an eye on our website and social media for special promotions, seasonal sales, and new product launches. You can also sign up for our newsletter to receive exclusive offers and discounts!